Blog about websites, SEO and AI, with real figures and prices.

Honest answers to what business owners ask us every week: how to rank higher in Google, what a website or SEO really costs and whether ChatGPT mentions your business. With real figures and real prices.

Free website audit by Offlow on a laptop with the report

Free SEO audit: what the report you get within 24 hours actually contains, block by block

A landscaper from the Waasland region, ten keywords, one competitor by name and a ChatGPT test: this is what a free SEO audit delivers within 24 hours, with the figures from October 2026.

Blog · 7 October 2026 · 20 min read
Outsource SEO or do it yourself? Where the line falls, and what a business owner should keep doing alone

Outsource SEO or do it yourself? Where the line falls, and what a business owner should keep doing alone

Every business owner can handle part of their SEO. The question is which part, and at what point doing it yourself costs more than it brings in. This guide draws that line, task by task, with the hours and the amounts.

Blog · 30 September 2026 · 22 min read
Google Business Profile optimisation: the 11 fields that decide whether you appear in the map pack

Google Business Profile optimisation: the 11 fields that decide whether you appear in the map pack

The map pack above the search results is decided by eleven fields in your Google Business Profile. We go through them in order of weight, with real figures from Sint Niklaas and the mistakes we found in our own profile.

Blog · 23 September 2026 · 19 min read
Ranking higher with AI starts with a website AI understands

Does ChatGPT mention your business? Test your ChatGPT SEO in 5 minutes

A client who asks ChatGPT who to hire gets three or four names. With these five questions you'll know within fifteen minutes whether your business is one of them.

Blog · 18 September 2026 · 15 min read
Free website audit by Offlow on a laptop with the report

How much does SEO cost in Belgium? Our real prices, not “on request”

Most SEO agencies say "price on request". We publish our rates instead, next to what other Belgian agencies charge, so you can compare.

Blog · 18 September 2026 · 15 min read
How to rank higher on Google: the 9 steps we always follow after 160 websites

How to rank higher on Google: the 9 steps we always follow after 160 websites

Ranking higher on Google is not a trick, it is a matter of order. These are the nine steps we have followed in the same order on more than 160 websites, with real timelines for each step.

Blog · 18 September 2026 · 17 min read
Contractor from the Waasland region checking on his smartphone where his construction company ranks in Google, on a renovation site for a brick terraced house

SEO for construction companies in the Waasland region: how to get to the top of Google, with real timelines and a worked example

Your competitor comes up first when people search for a contractor in your town, and you don't? This is the step by step plan that gets construction companies in the Waasland region higher on Google, with real timelines for every step, a worked example and what you can do yourself this week.

Blog · 16 September 2026 · 19 min read
Your website gets visitors but no enquiries: 9 causes and how to fix them

Your website gets visitors but no enquiries: 9 causes and how to fix them

Plenty of visitors, zero enquiries? These are the nine causes we see most often with business owners around Sint Niklaas, what you can do about each one yourself and how quickly it pays off.

Blog · 11 September 2026 · 10 min read

Reference articles

Longer reference pieces on rules and standards. Dry material, so they are kept out of the list above.

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Silvio De Maeyer
Silvio De MaeyerFounder, reads every request himself
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